In a world swimming in dashboards and metrics, turning raw data into meaningful, marketing-ready content can feel overwhelming. But the brands that win today aren’t just collecting numbers—they’re turning them into stories, visuals, and insights that audiences understand and act on.
Thankfully, a new wave of online tools makes it easier than ever to transform your analytics into polished, persuasive marketing assets. Whether you’re showcasing performance, educating customers, or pitching internally, these platforms help you make data not just readable—but irresistible.
- 1. Zoho Analytics: Business Intelligence Without the Overhead
- 2. Flourish: Interactive Data Visuals for the Web
- 3. Supermetrics: Pull the Right Data, Fast
- 4. Venngage: Visual Reporting with Branding Built-In
- 5. Visme: Marketing Storytelling Meets Data Design
- 6. Piktochart: Fast, Visual Reports with Real-Time Collaboration
- 📈 FAQ: Infographic Design Essentials for Marketers
1. Zoho Analytics: Business Intelligence Without the Overhead
Zoho Analytics offers a surprisingly powerful set of business intelligence tools for small and mid-sized businesses. It lets you connect data from spreadsheets, cloud apps, and databases, and then visualize it through charts, dashboards, and pivot tables.
What sets it apart is its affordability and AI-powered assistant “Zia,” which helps users generate insights in natural language. You can embed visual reports directly into websites or marketing presentations—ideal for turning performance data into client-facing deliverables. Zoho also integrates with Google Ads, Shopify, and HubSpot, making it a smart tool for marketers who want to go beyond just tracking.
2. Flourish: Interactive Data Visuals for the Web
Flourish is a standout for creating interactive, animated charts that bring data to life on websites, landing pages, or pitch decks. Its templates support everything from bar races and choropleths to scrollytelling formats that respond to user actions.
Flourish doesn’t require coding skills but offers plenty of flexibility for advanced users. You can upload spreadsheets, connect to live data, and even embed visuals into newsletters or digital reports. It’s particularly useful for agencies, nonprofits, and media brands who want to make public-facing data more engaging.
3. Supermetrics: Pull the Right Data, Fast
Supermetrics isn’t a visual design tool—but it’s essential for anyone who creates visuals based on marketing data. It pulls data from over 100 marketing platforms (like Google Ads, Facebook, LinkedIn, and Shopify) into tools you already use—like Google Sheets, Excel, or Looker Studio.
This eliminates the need to manually copy/paste or download CSV files. It’s especially powerful for recurring marketing reports, letting you set refresh schedules and automate dashboards. Pair Supermetrics with a good design platform, and you’ve got a seamless workflow from raw data to presentation-ready graphics.
4. Venngage: Visual Reporting with Branding Built-In
Venngage is a well-known design tool for non-designers, especially when it comes to infographics and marketing reports. What makes it uniquely valuable is its focus on business use cases—annual reports, comparison charts, timelines, and stats-heavy visuals.
You can create brand kits to keep colors and fonts consistent across teams, and its templates are ideal for turning bullet points and data lists into digestible graphics. Venngage also supports team collaboration, so marketing leads and designers can work together in real time. It’s browser-based, fast, and great for both internal and public-facing collateral.
5. Visme: Marketing Storytelling Meets Data Design
Visme combines presentation design, infographic templates, and basic data visualization tools into one easy-to-use platform. It’s especially effective for marketers who want to blend content and data into visual narratives—think webinar slide decks, lead magnets, or proposal docs.
It integrates with tools like Google Analytics and HubSpot and includes stock photo and icon libraries. Visme also supports interactive features like hover effects and clickable elements, so you can design visuals that function like microsites. Teams can leave comments and manage assets together, making it a strong pick for collaborative content workflows.
6. Piktochart: Fast, Visual Reports with Real-Time Collaboration
Piktochart is built specifically for reports and infographics and stands out for its simplicity and speed. Marketers can drag in charts, upload spreadsheets, and use pre-set layouts to quickly build polished visuals.
Its collaboration features allow multiple users to work on the same project and add comments—great for agency teams or in-house marketing departments. Piktochart also includes video and presentation tools, which means teams can keep their design workflow under one roof. It’s especially useful when you want visuals that are professional without looking overly “templated.”
📈 FAQ: Infographic Design Essentials for Marketers
Whether you’re summarizing data in a pitch deck or illustrating trends in a blog post, infographics remain a marketer’s best friend. But not all infographic tools are created equal—and choosing the right one can depend on your workflow, design skills, and collaboration needs. Here are answers to the most common questions marketers ask when exploring infographic platforms.
Q1. Is there a tool that works well for creating infographics on both desktop and mobile?
Yes, Adobe Express stands out for its responsive design and cross-device usability. It works seamlessly on both desktop and mobile, making it easy to start a design on your laptop and tweak it on the go. Their infographic maker includes flexible templates, easy image uploads, and intuitive drag-and-drop tools—no design experience required.
Q2. What are the best platforms for infographics with access to stock icons and images?
Tools like Visme and Venngage include access to built-in libraries of stock photos, icons, and charts. This is especially helpful for marketers who need to build visuals quickly without purchasing separate assets. Adobe Express also offers thousands of royalty-free visuals, integrated right into the editor.
Q3. What tools allow teams to collaborate on infographic creation?
Piktochart, Venngage, and Visme all support real-time collaboration features. These include commenting, version history, and shared brand kits—ideal for marketing teams working across time zones or departments. Collaboration tools cut down on feedback cycles and keep everyone aligned visually.
Q4. Are there any infographic platforms that include AI design assistance?
Yes, several platforms are introducing AI-powered features. Venngage uses AI to recommend layout adjustments and formatting tips. Visme is exploring auto-generated templates based on content type. While still evolving, these tools help speed up the design process and reduce manual work.
Q5. What’s the most beginner-friendly infographic platform right now?
Piktochart is widely praised for its simple interface, pre-built templates, and guided editing features. It’s ideal for marketers or small business owners without prior design skills. Adobe Express is also beginner-friendly, especially for users who want a mix of automation and creative control without downloading software.
Data on its own doesn’t move audiences—but data packaged with clarity, emotion, and design does. These tools help marketers extract insights from the noise and turn them into assets that inform, persuade, and convert. Whether you’re building reports, telling stories, or pitching ideas, these platforms can turn your numbers into marketing gold.
